Gain an understanding of the key principles of visual design and how they apply to creating effective marketing materials, such as ads and banners, to capture attention and drive engagement.

Learn how to identify your target audience and align your ad and banner designs with your brand's identity, ensuring consistency in tone, style, and messaging across all marketing materials.

Discover how to create attention-grabbing ads and banners by combining compelling headlines, strong calls-to-action, appealing visuals, and clear messaging that resonates with your target audience.

Explore popular design tools like Adobe Photoshop, Illustrator, and Canva, learning how to use them to create professional ads and banners with customizable templates, layers, and advanced features.

Learn how to create balanced and visually appealing ad layouts by using grid systems, effective use of whitespace, and strategic placement of text and images for maximum impact.

Understand how to use color psychology and effective typography to enhance your marketing visuals, ensuring they are visually appealing, readable, and aligned with your brand’s message.

Learn how to adapt and optimize your ads and banners for various platforms like social media, Google Ads, and mobile devices to ensure maximum engagement and performance.

Learn how to export your designs in the right formats and sizes for optimal performance across various digital platforms and advertising channels.