As a Brand & Web Designer for the company, you will be responsible for working on various web experiences such as microsites, full websites, event landing pages, campaign pages, and web editorials. Additionally, you will also work on brand identity projects including logos, visual identity systems, brand guidelines, and campaign visual languages. Your role involves taking a brief, determining the appropriate design solution, whether it’s a 20-page website or a brand identity, and seeing it through to delivery.
Key Responsibilities:
– Strong web design skills to create complete websites from scratch and think in terms of systems rather than individual pages
– Proficient in brand identity design, capable of creating logos, developing visual identity systems, and delivering comprehensive brand guidelines documents
– Ability to independently build and launch live web pages using Webflow or Framer
– Demonstrated sharp visual design sense encompassing typography, color theory, layout design, spacing, and hierarchy
– Solid understanding of UX fundamentals including information architecture, user flows, interaction patterns, responsive behavior, and accessibility basics
– Capable of designing for conversion, particularly on landing pages and campaign microsites with specific user actions in mind
– Experience in designing for B2B audiences, understanding the nuances and requirements of enterprise and technology brands
– Skilled in presenting design work to clients, articulating decisions clearly, and incorporating feedback effectively
– Proficient in offering multiple creative directions for both brand and web projects and guiding clients towards the most suitable option
– Competent in creating accurate scopes and timelines and delivering against them
– Well-organized design files in Figma with clear naming, proper layers, reusable components, and collaboration readiness
– Comfortable collaborating with freelancers and developers, ensuring clear briefings, quality reviews, and design consistency during production
– Self-driven and adept at managing multiple projects simultaneously without compromising on quality
Qualifications Required:
– Proficiency in design & prototyping tools such as Figma, Adobe Illustrator, and Adobe Photoshop
– Familiarity with animation and micro-interaction tools like Figma prototyping, Framer animations, or CSS/JS animation
– Basic understanding of HTML & CSS to effectively communicate with developers
– Experience with Webflow for designing responsive websites without developer dependency
– Knowledge of CMS platforms like Word Press, Hub Spot, or Contentful for designing within CMS constraints
– Understanding of analytics tools to interpret heatmaps, scroll depth, and conversion data for informed design decisions
This role requires a creative individual with a keen eye for detail, strong communication skills, and the ability to deliver high-quality design solutions effectively and efficiently. As a Brand & Web Designer for the company, you will be responsible for working on various web experiences such as microsites, full websites, event landing pages, campaign pages, and web editorials. Additionally, you will also work on brand identity projects including logos, visual identity systems, brand guidelines, and campaign visual languages. Your role involves taking a brief, determining the appropriate design solution, whether it’s a 20-page website or a brand identity, and seeing it through to delivery.
Key Responsibilities:
– Strong web design skills to create complete websites from scratch and think in terms of systems rather than individual pages
– Proficient in brand identity design, capable of creating logos, developing visual identity systems, and delivering comprehensive brand guidelines documents
– Ability to independently build and launch live web pages using Webflow or Framer
– Demonstrated sharp visual design sense encompassing typography, color theory, layout design, spacing, and hierarchy
– Solid understanding of UX fundamentals including information architecture, user flows, interaction patterns, responsive behavior, and accessibility basics
– Capable of designing for conversion, particularly on landing pages and campaign microsites with specific user actions in mind
– Experience in designing for B2B audiences, understanding the nuances and requirements of enterprise and technology brands
– Skilled in presenting design work to clients, articulating decisions clearly, and incorporating feedback effectively
– Proficient in offering multiple creative directions for both brand and web projects and guiding clients towards the most suitable option
– Competent in creating accurate scopes and timelines and delivering against them
– Well-organized design files in Figma with clear naming, proper layers, reusable components, and collaboration readiness
– Comfortable collaborating with freelancers and developers, ensuring clear briefings, quality reviews, and design consistency during pr
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